International performance antecedents in emerging market SMEs : evidence from China
Year of publication: |
2014
|
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Authors: | Zhang, Man ; Knight, Gary A. ; Tansuhaj, Patriya S. |
Published in: |
Journal of global marketing. - Philadelphia, Pa. : Taylor & Francis, ISSN 0891-1762, ZDB-ID 1034619-3. - Vol. 27.2014, 3, p. 161-177
|
Subject: | Emerging markets | international marketing | market culture | performance | SMEs | KMU | SME | Schwellenländer | Emerging economies | China | Internationales Marketing | International marketing | Unternehmenserfolg | Firm performance | Internationaler Markteintritt | International market entry |
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