Internationales Marketing-Management
Heribert Meffert ; Joachim Bolz
| Year of publication: |
1994 ; 2., völlig überarb. Aufl.
|
|---|---|
| Authors: | Meffert, Heribert ; Bolz, Joachim |
| Published in: | |
| Publisher: |
Stuttgart [u.a.] : Kohlhammer |
| Subject: | Internationales Marketing |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 314 S. : graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| Notes: | 1. Aufl. u.d.T.: Meffert, Heribert: Internationales Marketing |
| ISBN: | 3-17-010768-2 |
| Source: |
Persistent link: https://www.econbiz.de/10004148073