Internet banking and customer loyalty : evidence from the French market
Alternative title: | Internet banking et e-loyalty : quelques conclusions issues du marché français Banca por internet y lealtad del cliente : pruebas extraídas del mercado francés |
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Year of publication: |
janvier-février 2018
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Authors: | Sahut, Jean-Michel ; Kammoun, Niaz ; Teulon, Frédéric |
Published in: |
Revue Gestion 2000 : management & prospective. - Louvain-la-Neuve : Recherches et Publ. en Management, ISSN 0773-0543, ZDB-ID 1415978-8. - Vol. 35.2018, 1, p. 151-168
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Subject: | Internet banking | loyalty | trust | satisfaction | channel | switching costs | Beziehungsmarketing | Relationship marketing | Electronic Banking | Electronic banking | Frankreich | France | Konsumentenverhalten | Consumer behaviour | Kundenzufriedenheit | Customer satisfaction | Wechselverhalten | Switching behaviour | Internet | Vertrauen | Confidence |
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