Internet-based customer collaboration : dyadic and community-based modes of co-production
Year of publication: |
2007
|
---|---|
Authors: | Schultze, Ulrike ; Bhappu, Anita D. |
Published in: |
Emerging e-collaboration concepts and applications. - Hershey [u.a.] : Cybertech Publishing, ISBN 1-59904-395-5. - 2007, p. 166-192
|
Subject: | Electronic Commerce | E-commerce | Geschäftsmodell | Business model | Groupware | Beziehungsmarketing | Relationship marketing |
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