Internet marketing : readings and online resources
Paul Richardson
| Year of publication: |
2001
|
|---|---|
| Authors: | Richardson, Paul |
| Publisher: |
Boston, Mass [u.a.] : McGraw-Hill/Irwin |
| Subject: | Internet | Online-Marketing | Internet marketing | Electronic Commerce | E-commerce | Online-Handel | Online retailing |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XII, 350 S graph. Darst 24 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch |
| Language: | English |
| Notes: | Includes bibliographical references (p. 347-350) and indexes |
| ISBN: | 0-07-242793-0 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001486453