Investigating Iranian female Muslim consumer impulse buying behaviour used as a form of retail therapy
Year of publication: |
2014
|
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Authors: | Nayebzadeh, Shahnaz ; Jalaly, Maryam |
Published in: |
Journal of Islamic marketing : JIMA. - Bingley : Emerald, ISSN 1759-0833, ZDB-ID 2556158-3. - Vol. 5.2014, 2, p. 302-320
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Subject: | Buying from Islamic markets | Emotion | Impulse buying behavior | Impulse buying tendency | Life satisfaction | Self-esteem | Konsumentenverhalten | Consumer behaviour | Kaufmotiv | Consumer motivation | Kaufentscheidung | Purchase decision | Persönlichkeitspsychologie | Personality psychology | Islam |
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