Investigating the strategic influence of customer and employee satisfaction on firm financial performance
Jeffrey P. Dotson; Greg M. Allenby
| Year of publication: |
2010
|
|---|---|
| Authors: | Dotson, Jeffrey P. ; Allenby, Greg M. |
| Published in: |
Marketing science. - Catonsville, MD : INFORMS, ISSN 0732-2399, ZDB-ID 883054-X. - Vol. 29.2010, 5, p. 895-908
|
| Subject: | Bank | Marketing | Unternehmenserfolg | Firm performance | Bayes-Statistik | Bayesian inference | Theorie | Theory | USA | United States |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10008736173