Is a gift on sale "heart-discounted"? : givers' misprediction on the value of discounted gifts and the influence of service robots
Year of publication: |
2022
|
---|---|
Authors: | Park, Yookyung ; Yi, Youjae |
Published in: |
Journal of retailing and consumer services. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6989, ZDB-ID 1204385-0. - Vol. 65.2022, p. 1-12
|
Subject: | Discounted gifts | Gift-giving | Retail innovation | Service robot | Technology | Thoughtfulness | Geschenk | Gifts | Roboter | Robot | Konsumentenverhalten | Consumer behaviour |
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