To earmark or not to earmark when gift-giving : gift-givers' and gift-recipients' diverging preferences for earmarked cash gifts
Julian Givi, Gopal Das
| Year of publication: |
2022
|
|---|---|
| Authors: | Givi, Julian ; Das, Gopal |
| Published in: |
Psychology & marketing. - New York, NY : Wiley Interscience, ISSN 1520-6793, ZDB-ID 2002068-5. - Vol. 39.2022, 2, p. 420-428
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| Subject: | earmarking | gift-givers | gift-giving | gift-recipients | gifts | prosocial behavior | self-other decision making | thoughtfulness | Experiment | Geschenk | Gifts | Konsumentenverhalten | Consumer behaviour | Theorie | Theory | Soziales Verhalten | Social behaviour |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1002/mar.21605 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012796115