Islamic branding and marketing : creating a global islamic business
Paul Temporal
| Year of publication: |
2011
|
|---|---|
| Authors: | Temporal, Paul |
| Publisher: |
Singapore [u.a.] : Wiley |
| Subject: | Marketing--Islamic countries. | Consumers--Islamic countries--Psychology. |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVII, 324 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 978-0-470-82539-6 ; 978-0-470-82846-5 ; 978-0-470-82848-9 |
| Classification: | Marketing ; Philosophie und Theorie der Betriebswirtschaft ; Betriebssoziologie, Betriebspsychologie |
| Source: |
Persistent link: https://www.econbiz.de/10009173671