'Islamic' consumers, markets, and marketing : a critique of El-Bassiouny's (2014) "The one-billion-plus marginalization"
Aliakbar Jafari; Özlem Sandıkcı
| Year of publication: |
2015
|
|---|---|
| Authors: | Jafari, Aliakbar ; Sandıkçı, Özlem |
| Other Persons: | El-Bassiouny, Noha (reviewed) |
| Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 68.2015, 12, p. 2676-2682
|
| Subject: | Islam | Moslems | Marginalization | Critical | Exceptionalism | Essentialism | Islamische Staaten | Islamic countries | Islamisches Finanzsystem | Islamic finance | Marketing | Konsumentenverhalten | Consumer behaviour |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011399686