Joint marketing and sales appointment : uncertainty from intertwining of marketing and sales in one position
Year of publication: |
2020
|
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Authors: | Vaid, Shashank ; Ahearne, Michael ; Krause, Ryan |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 85.2020, p. 221-239
|
Subject: | Intertwining | Integration | Structural-contingency theory | Firm value | Appointment announcements | Latent instruments | Gaussian copulas | Endogeneity | Selection bias | Heterogeneity |
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