Judging a part by the size of its whole : the category size bias in probability judgments
Mathew S. Isaac; Aaron R. Brough
| Year of publication: |
2014
|
|---|---|
| Authors: | Isaac, Mathew S. ; Brough, Aaron R. |
| Published in: |
Journal of consumer research : JCR ; an interdisciplinary bimonthly. - Oxford : Oxford University Press, ISSN 0093-5301, ZDB-ID 188686-1. - Vol. 41.2014/15, 2, p. 310-325
|
| Subject: | Konsumentenverhalten | Consumer behaviour | Wahrscheinlichkeitsrechnung | Probability theory | Risikopräferenz | Risk attitude |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010401136