JWT's debt to Stephen King
Year of publication: |
2007
|
---|---|
Authors: | Murphy, Guy |
Published in: |
A master class in brand planning : the timeless works of Stephen King. - Chichester, West Sussex, England : John Wiley & Sons, ISBN 0-470-51791-3. - 2007, p. 139-140
|
Subject: | Werbewirtschaft | Advertising industry | Marketing | Werbeplanung | Advertising planning |
-
JWT engagement planning in China : the art of idea management
Doctoroff, Tom, (2007)
-
Qualitäts- und Werbestrategien bei Qualitätsunsicherheit der Konsumenten
Ringbeck, Jürgen, (1986)
-
Aaker, David A., (1975)
- More ...
-
Murphy, Guy, (2010)
-
ADMAP PRIZE 2012 PLANING 3.0 - How will we be planning in 2020?
Murphy, Guy, (2012)
-
Murphy, Guy, (2011)
- More ...