Kauf mich! : Visuelle Rhetorik in der Werbung
Dieter Urban
| Year of publication: |
1995
|
|---|---|
| Authors: | Urban, Dieter |
| Publisher: |
Stuttgart : Schäffer-Poeschel |
| Subject: | Werbegraphik | Metapher | Werbesprache |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 228 S. : zahlr. Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-7910-0903-6 |
| Source: |
Persistent link: https://www.econbiz.de/10004569401