Key-Account-Management : Praxistipps, Beispiele, Werkzeuge
Küng ; Schillig ; Toscano
| Year of publication: |
2002 ; Dt. Orig.-Ausg.
|
|---|---|
| Authors: | Küng, Pius ; Schillig, Beat ; Toscano-Ruffilli, Rosella |
| Publisher: |
St. Gallen [u.a.] : Midas-Management-Verl. |
| Subject: | Kundengruppenmanagement |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | 265 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-907100-11-5 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004711204