Key account management : tools and techniques for achieving profitable key supplier status
Year of publication: |
c 2008 ; 4. ed.
|
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Authors: | Cheverton, Peter |
Publisher: |
London [u.a.] : Kogan Page |
Subject: | Key-Account-Management | Key account management | Kundengruppenmanagement |
Description of contents: | Table of Contents [gbv.de] ; Table of Contents [loc.gov] ; Description [loc.gov] ; Description [loc.gov] |
Extent: | XVII, 379 S. graph. Darst. |
---|---|
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Handbuch ; Handbook |
Language: | English |
Notes: | Includes bibliographical references and index 0807 |
ISBN: | 978-0-7494-5277-3 ; 0-7494-5277-3 |
Source: | ECONIS - Online Catalogue of the ZBW |
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