Knowledge, motivation and adaptive behavior : a framework for improving selling effectiveness
Baron A. Weitz ; Harish Sujan ; Mita Sujan
| Year of publication: |
1985
|
|---|---|
| Authors: | Weitz, Barton A. ; Sujan, Harish ; Sujan, Mita |
| Publisher: |
[Univ. Park, Pa.] : College of Business Administration, Pa. State Univ. |
| Extent: | 42 S. ; 4-o |
|---|---|
| Series: | Working series in marketing research. - University Park, Pa.. - Vol. Nr 153 |
| Type of publication: | Book / Working Paper |
| Notes: | [Umschlagt.] |
| Source: |
Persistent link: https://www.econbiz.de/10004759695