Koncepcja marketingu partnerskiego w rozwoju bankowości korporacyjnej w Polsce : (na przykładzie wybranach banków)
Marek Czyż
| Year of publication: |
2008
|
|---|---|
| Authors: | Czyż, Marek |
| Publisher: |
Toruń : Wydawn. Naukowe Grado |
| Subject: | Bankmarketing | Bank marketing | B-to-B-Marketing | Business-to-business marketing | Beziehungsmarketing | Relationship marketing | Polen | Poland |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 259 S. graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | Polish |
| ISBN: | 978-83-61201-03-8 |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003777294