Extent:
XX, 218 S.
graph. Darst.
Series:
Schriften zur Handelsforschung. - Stuttgart : Kohlhammer, ISSN 0080-7001, ZDB-ID 527070-4. - Vol. 99
Type of publication: Book / Working Paper
Type of publication (narrower categories): Hochschulschrift ; Thesis
Language: German
Thesis:
Zugl.: Köln, Univ., Diss., 2006
Notes:
Literaturverz. S. [203] - 218
ISBN: 978-3-17-019736-7
Classification: Produzierendes Gewerbe ; Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10013352314