Konsumentenverhalten - angewandt
von Peter Weinberg; Sandra Diehl; Ralf Terlutter
| Year of publication: |
2003
|
|---|---|
| Authors: | Weinberg, Peter ; Diehl, Sandra ; Terlutter, Ralf |
| Publisher: |
München : Vahlen |
| Subject: | Konsumentenverhalten | Consumer behaviour | Verbraucherverhalten |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | XIV, 241 S Ill., graph. Darst a |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook |
| Language: | German |
| Notes: | Literaturverz. S. [239] - 241 Kt. : EUR 19.00, CHF 32.30 |
| ISBN: | 978-3-8006-2939-8 ; 3-8006-2939-9 |
| Classification: | Mikroökonomie ; Marketing ; Wirtschaftssoziologie, Wirtschaftspsychologie |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001727956