Koordination des Key Account Management in Dienstleistungsunternehmungen
vorgelegt von Marco Hilty
| Year of publication: |
2004
|
|---|---|
| Authors: | Hilty, Marco |
| Subject: | Key-Account-Management | Key account management | Dienstleistungssektor | Service industry | Arbeitsorganisation | Work organization | Koordination | Coordination | Dienstleistungsbetrieb | Kundengruppenmanagement |
| Extent: | XIV, 193, LI S graph. Darst |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Hochschulschrift ; Graue Literatur ; Non-commercial literature ; Thesis |
| Language: | German |
| Thesis: | St. Gallen, Univ., Diss., 2004 |
| Classification: | Marketing ; Dienstleistungen: Allgemeines |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10002008007