Kulturbranding
hrsg. von Steffen Höhne ...
| Year of publication: |
2006-
|
|---|---|
| Other Persons: | Höhne, Steffen (contributor) |
| Publisher: |
Leipzig : Leipziger Univ.-Verl. |
| Subject: | Kultursektor | Cultural sector | Markenführung | Brand management | Kulturmanagement | Cultural management | Marketingmanagement | Marketing management | Theorie | Theory | Deutschland | Germany | Kulturindustrie | Kulturwirtschaft | Kulturelle Einrichtung | Marketing |
| Published items: |
4 hits in ECONIS - Online Catalogue of the ZBW
|
| Series: | |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | German ; English |
| Classification: | Organisation von Wissenschaft und Kultur ; Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003820052