Kundengerechte Preis- und Produktgestaltung durch Target Costing
Beate Krugmann; Stephan Kaum; Michael Rauch
| Year of publication: |
2000
|
|---|---|
| Authors: | Krugmann, Beate ; Kaum, Stephan ; Rauch, Michael |
| Published in: |
Die Bank. - Köln : Bank-Verlag, ISSN 0342-3182, ZDB-ID 131636-9. - 2000, 2, p. 98-105
|
| Subject: | Bank | Preismanagement | Pricing strategy | Kostenmanagement | Cost management | Theorie | Theory |
| Extent: | Graph. Darst |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | German |
| Notes: | In: Die Bank |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10001459345