Kundennähe: Bedeutung für die Logistik
Year of publication: |
1998
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Authors: | Pfohl, Hans-Christian |
Published in: |
Kundennahe Logistik : wertschöpfend, agil, beziehungsorientiert ; 13. Fachtagung der Deutschen Gesellschaft für Logistik, 16. Juni 1998, Darmstadt. - Berlin : Erich Schmidt, ISBN 3-503-05034-5. - 1998, p. 1-45
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Subject: | Beziehungsmarketing | Relationship marketing | Logistik | Logistics | Kundenservice | Customer service | Dienstleistungsqualität | Service quality | Theorie | Theory |
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