Latent class models for conjoint analysis
Year of publication: |
2001
|
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Authors: | Ramaswamy, Venkatram ; Cohen, Steven H. |
Published in: |
Conjoint measurement : methods and applications. - Berlin : Springer, ISBN 3-540-42323-0. - 2001, p. 415-446
|
Subject: | Conjoint-Analyse | Conjoint analysis | Theorie | Theory | Clusteranalyse | Cluster analysis | Multivariate Analyse | Multivariate analysis | Marktforschung | Market research |
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