Latent class models for conjoint analysis
Year of publication: |
2003
|
---|---|
Authors: | Ramaswamy, Venkatram ; Cohen, Steven H. |
Published in: |
Conjoint measurement : methods and applications ; with 91 tables. - Berlin : Springer, ISBN 3-540-40479-1. - 2003, p. 441-472
|
Subject: | Conjoint-Analyse | Conjoint analysis | Theorie | Theory | Clusteranalyse | Cluster analysis | Multivariate Analyse | Multivariate analysis | Marktforschung | Market research |
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