LATENT SEGMENTATION MODELS
Year of publication: |
1998
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Authors: | Cohen, Steven H. ; Ramaswamy, Venkatram |
Published in: |
Marketing research : a magazine of management and applications. - Chicago, Ill : American Marketing Assoc, ISSN 1040-8460, ZDB-ID 10227647. - Vol. 10.1998, 2, p. 15-22
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Saved in:
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