Les outils stratégiques du business development
par Odile Letrillart
| Year of publication: |
2015
|
|---|---|
| Authors: | Letrillart, Odile |
| Published in: |
Manuel d'intelligence économique. - Paris : puf, ISBN 978-2-13-062467-7. - 2015, p. 345-358
|
| Subject: | Informationswert | Information value | Beziehungsmarketing | Relationship marketing |
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | French |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011518727