Lessons learned and the challenges and opportunities ahead
Year of publication: |
2008
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Authors: | Herstatt, Cornelius ; Kohlbacher, Florian |
Published in: |
The silver market phenomenon : business opportunities in an era of demographic change. - Berlin : Springer, ISBN 978-3-540-75330-8. - 2008, p. 495-497
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Subject: | Ältere Menschen | Elderly people | Zielgruppe | Target group |
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