Leveraging Artificial Intelligence in Marketing for Social Good—An Ethical Perspective
Year of publication: |
2021
|
---|---|
Authors: | Hermann, Erik |
Published in: |
Journal of Business Ethics. - Dordrecht : Springer Netherlands, ISSN 1573-0697. - Vol. 179.2021, 1, p. 43-61
|
Publisher: |
Dordrecht : Springer Netherlands |
Subject: | Artificial intelligence | Marketing | Ethics | Social good | Well-being |
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