Lifestyle market segmentation
Ronald D. Michman
| Year of publication: |
1991
|
|---|---|
| Authors: | Michman, Ronald D. |
| Publisher: |
New York [u.a.] : Praeger |
| Subject: | USA | Marktsegmentierung | Lebensstil |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XII, 220 S. : graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-275-93159-5 |
| Source: |
Persistent link: https://www.econbiz.de/10004105172