Linking cultural dimensions and CSR communication : emerging research and opportunities

Maria Palazzo (University of Salerno, Italy)

"This book proposes an extension of existing studies that explore the link between CSR and cultural dimensions and demonstrate that cultural dimensions and CSR communication are independent on corporate websites. It also offers guidelines to implement culturally congruent websites and to measure the degree of cultural adaptation"--

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Year of publication:	[2019]
Authors:	Palazzo, Maria
Publisher:	Hershey, Pennsylvania : IGI Global
Subject:	Corporate Social Responsibility \| Corporate social responsibility \| Kommunikation \| Communication \| Interkulturelles Management \| Cross-cultural management \| Stakeholder

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Extent:	1 Online-Ressource (169 Seiten)
Series:	Advances in business strategy and competitive advantage (ABSCA) book series
Type of publication:	Book / Working Paper
Language:	English
Notes:	Includes bibliographical references and index. - Description based on title screen (IGI Global, viewed 12/18/2018)
ISBN:	978-1-5225-7947-2 ; 978-1-5225-7946-5
Other identifiers:	10.4018/978-1-5225-7946-5 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012393624