Location, location...mailing location? : the impact of address as a signal
Year of publication: |
2021
|
---|---|
Authors: | Johnson, Clark D. ; Bauer, Brittney C. ; Kelting, Katie ; Jankuhn, Nicolas ; Sim, Woojong |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 128.2021, p. 326-337
|
Subject: | Attitudes | Firm address | Signal quality | Signaling theory | Signalling | Betriebliche Standortwahl | Firm location choice | Produktqualität | Product quality | Theorie | Theory |
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