Longitudinal study of green marketing strategies that influence Millennials
| Year of publication: |
2012
|
|---|---|
| Authors: | Smith, Katherine Taken ; Brower, Tracy R. |
| Published in: |
Journal of strategic marketing. - Abingdon : Taylor & Francis, ISSN 0965-254X, ZDB-ID 12797947. - Vol. 20.2012, 6 (1.10.), p. 535-552
|