Looking at prospect theory
Year of publication: |
2010
|
---|---|
Authors: | Bromiley, Philip |
Published in: |
Strategic management journal. - Chichester [u.a.] : Wiley, ISSN 0143-2095, ZDB-ID 164405-1. - Vol. 31.2010, 12, p. 1357-1370
|
Subject: | Prospect Theory | Prospect theory | Risikopräferenz | Risk attitude | Strategisches Management | Strategic management |
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