Loyalty cards and the revitalisation of the town centre
Year of publication: |
1998
|
---|---|
Authors: | Worthington, Steve |
Published in: |
International Journal of Retail & Distribution Management. - MCB UP Ltd, ISSN 1758-6690, ZDB-ID 2032071-1. - Vol. 26.1998, 2, p. 68-77
|
Publisher: |
MCB UP Ltd |
Subject: | Customer loyalty | Market research | Multiple retailers | Out‐of‐town stores | Retailing | Town centres |
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