Luxury fashion branding : trends, tactics, techniques
Uche Okonkwo
| Year of publication: |
2007
|
|---|---|
| Authors: | Okonkwo, Uche |
| Publisher: |
Houndmills [u.a.] : Palgrave Macmillan |
| Subject: | Mode | Luxusware | Markenpolitik |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Type of publication: | Book / Working Paper |
|---|---|
| Language: | English |
| ISBN: | 0-230-52167-3 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004476992