Luxury Fashion Retail Management

edited by Tsan-Ming Choi, Bin Shen

Using various research methodologies, such as reviews, case studies, analytical modeling and empirical studies, this book investigates luxury fashion retail management and provides relevant insights, which are beneficial to both industrialists and academics. Readers gain an understanding of luxury fashion retailing, including proper operations and strategic management, which now are the most crucial items on the luxury fashion industry’s senior management agenda

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Year of publication:	2017
Other Persons:	Choi, Tsan-Ming (ed.) ; Shen, Bin (ed.)
Publisher:	Singapore : Springer
Subject:	Luxusgüter \| Luxury goods \| Mode \| Fashion \| Textilhandel \| Textile distribution \| Markenführung \| Brand management \| Handelsmanagement \| Retail management \| Kleidung \| Luxusgut \| Management \| Online-Marketing
Description of contents:	Introduction, Reviews, and Cases -- Analytical Modeling Research -- Empirical Research Description [swbplus.bsz-bw.de]

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Extent:	Online-Ressource (X, 200 p. 29 illus., 18 illus. in color, online resource)
Series:	Springer Series in Fashion Business SpringerLink / Bücher Springer eBook Collection / Business and Management
Type of publication:	Book / Working Paper
Language:	English
ISBN:	978-981-10-2976-9 ; 978-981-10-2974-5
Other identifiers:	10.1007/978-981-10-2976-9 [DOI]
Source:	ECONIS - Online Catalogue of the ZBW

Persistent link: https://www.econbiz.de/10012396283