Management learning exercise and trainer's note building grounded theory in tourism behavior
Year of publication: |
2007
|
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Authors: | Martin, Drew |
Published in: |
Journal of business research : JBR. - New York, NY : Elsevier, ISSN 0148-2963, ZDB-ID 189773-1. - Vol. 60.2007, 7, p. 742-748
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Subject: | Hawaii | Konsumentenverhalten | Consumer behaviour | Tourismus | Tourism | Grounded Theory | Grounded theory |
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