Managerial and Public Attitudes Toward Ethics in Marketing Research
Year of publication: |
2012
|
---|---|
Authors: | Aggarwal, Praveen ; Vaidyanathan, Rajiv ; Castleberry, Stephen |
Published in: |
Journal of Business Ethics. - Springer, ISSN 0167-4544. - Vol. 109.2012, 4, p. 463-481
|
Publisher: |
Springer |
Subject: | Marketing research | Ethics | Managers | Researchers | Professionals | Misconduct | Ethical judgments |
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