Managing customer experiences: perspectives on the temporal aspects of service encounters
Year of publication: |
2008
|
---|---|
Authors: | Bitran, Gabriel R. ; Ferrer, Juan-Carlos ; Rocha e Oliveira, Paulo |
Published in: |
Manufacturing & service operations management : M & SOM. - Catonsville, MD : INFORMS, ISSN 1523-4614, ZDB-ID 2021015-2. - Vol. 10.2008, 1, p. 61-83
|
Subject: | Dienstleistungsmanagement | Service management | Produktionswirtschaft | Production management | Dienstleistungsmarketing | Services marketing | Kundenservice | Customer service | Warteschlangentheorie | Queueing theory |
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