Managing linguistic hegemony & communication in the digital era
Year of publication: |
2019
|
---|---|
Authors: | Lichy, Jessica ; Ramphort, Dobrina |
Published in: |
The driving trends of international business in the 21st century. - Newcastle upon Tyne, UK : Cambridge Scholars Publishing, ISBN 978-1-5275-3525-1. - 2019, p. 4-26
|
Subject: | Digitalisierung | Digitization | Linguistik | Linguistics | Kommunikation | Communication | Öffentlichkeitsarbeit | Public relations | Management |
-
Language : the sharpest tool in the business strategy toolbox
Sanden, Guro Refsum, (2016)
-
Evangelisti Allori, Paola, (2010)
-
Marke und Gesellschaft : Markenkommunikation im Spannungsfeld von Werbung und Public Relations
Janich, Nina, (2009)
- More ...
-
Lichy, Jessica, (2016)
-
Rethinking solutions for re-balancing the education–job mismatch
Lichy, Jessica, (2019)
-
Lichy, Jessica, (2020)
- More ...