Managing media companies : harnessing creative value
Annet Aris ; Jacques Bughin
| Year of publication: |
2006 ; Reprint. with corrections
|
|---|---|
| Authors: | Aris, Annet ; Bughin, Jacques |
| Publisher: |
Chichester [u.a.] : Wiley |
| Subject: | Mass media | Management | Medienwirtschaft |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XIV, 427 S. : Ill., graph. Darst., Kt. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-470-01563-2 |
| Source: |
Persistent link: https://www.econbiz.de/10004909045