Managing relationships, networks, and complexity in innovation, diffusion, and adoption processes
Year of publication: |
2005
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Authors: | Woodside, Arch G. ; Biemans, Wim |
Published in: |
The journal of business & industrial marketing. - Bradford : Emerald, ISSN 0885-8624, ZDB-ID 6495503. - Vol. 20.2005, 7, p. 335-338
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