Managing the sales force through the unexpected exogenous COVID-19 crisis
Year of publication: |
2020
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Authors: | Hartmann, Nathaniel N. ; Lussier, Bruno |
Published in: |
Industrial marketing management : the international journal for industrial and high-tech firms. - New York, NY [u.a.] : Elsevier, ISSN 0019-8501, ZDB-ID 120124-4. - Vol. 88.2020, p. 101-111
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Subject: | COVID-19 | Crisis management | Sales force change | Salespeople | Socio-technical systems theory | Epidemie | Epidemic | Coronavirus | Verkaufspersonal | Krisenmanagement | Verkauf | Selling | Organisatorischer Wandel | Organizational change |
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