Extent: | XIII, 215 S. : Ill., graph. Darst. |
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Series: | |
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Dissertation u.a. Prüfungsschriften |
Language: | German |
Thesis: | St. Gallen, Univ., Diss. 2012 |
Classification: | Marketing |
Source: |
Persistent link: https://www.econbiz.de/10009654405