Market-driven innovation for rural penetration
Year of publication: |
2011
|
---|---|
Authors: | Chattopadhyay, Subho ; Sarkar, A. K. |
Published in: |
The IUP journal of business strategy : IJBS. - Hyderabad : IUP Publ., ISSN 0972-9259, ZDB-ID 2576831-1. - Vol. 8.2011, 3, p. 42-52
|
Subject: | Innovation | Ländliche Entwicklung | Rural development | Ländlicher Raum | Rural area |
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