Market-Driven Management as Entrepreneurial Approach
Year of publication: |
2009
|
---|---|
Authors: | Vallini, Carlo ; Simoni, Christian |
Published in: |
Symphonya. Emerging Issues in Management. - University of Milano-Bicocca. - 2009, 1 Market-Driven Management and Competitive Customer Value - 1, 3
|
Publisher: |
University of Milano-Bicocca |
Subject: | Globalisation | Market-Driven Management | Entrepreneurial Management | Theories of the Firm | Market-Space Competition | Competitive Customer Value DOI: http://dx.doi.org/10.4468/2009.1.03vallini.simoni |
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