Ouverture de 'Market-Space Management'
Year of publication: |
2002
|
---|---|
Authors: | Brondoni, Silvio M. |
Published in: |
Symphonya. Emerging Issues in Management. - University of Milano-Bicocca. - 2002, 1 Brand Equity, 1
|
Publisher: |
University of Milano-Bicocca |
Subject: | Market-Space Management | Global Markets | Market-Space Competition | Market-Driven Management | Over-Supply | Intangible Assets | Brand Equity | Information Systems | Corporate Culture DOI:http://dx.doi.org/10.4468/2002.1.01ouverture |
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